The Asian & Pacific Islander American Scholarship Fund will begin a campaign in December dedicated to Asian American and Pacific Islanders who have “struggled through tremendous obstacles and persevered to become first generation college graduates, community leaders and more.” NotTheSame will feature a 30-second public service announcement that will be broadcast beginning Nov. 30.
Aside from the 30-second spot, there is a longer version that introduces viewers to Americans and Pacific Islanders who spoke candidly about how classmates questioned their skin color and physical features, and how stereotypes like being good at math limited they way others viewed them.